Print Advertising and Content Development: Client Blackside Tactical
The team at DeSantis Media and DeSantis Digital Works have the necessary skills and experience to complement your digital assets with print advertising formats. Many of our clients use print advertising in their marketing efforts. Our team of writers and graphic artists work in concert to develop engaging written content coupled with visually appealing presentations. We use the entire Adobe suite of products (Illustrator, In-Design, etc) to develop these print-ready pieces.
This 2017-2018 training course brochure was developed for Blackside Tactical of Melbourne, Florida. Authored in Adobe In-Design, it outlines all available training courses offered through their training unit and provides biographical information for all instructors. The marketing piece is a four-page custom spread that was printed on high-gloss heavy-weight paper. Copies are available at their stores and the digital version of this document is used in their digital campaigns and offered for download via Call-To-Action button.
Ranking high in search engines like Google and Bing is a combination of science and art. Most of all, it is an understanding of the techniques that provide your web presence the greatest chance of reaching the top of a customer search. In the age of the mobile device, this is particularly important.
As a business owner, you should continually put yourself in the shoes of the customer. Ask yourself this important question: When you search for a product, service or place, how often do you venture beyond the first page of Google? See the point?
You may have gone the DIY route for your business website. Newer companies and start-ups use this approach in an effort to minimize their initial outlays. You may have created a very nice looking site or paid ridiculous money to have one created for you. Answer this question… “is my site driving calls, bookings, and profit?” Remember, pretty does not always mean practical.